Discover which city is best for modelling—compare London, Paris, Milan, and New York, and find the perfect fit for your modelling ambitions in 2025.
Best Cities for Modeling: Your Quick Guide to the Top Spots
If you’ve ever wondered where the real modeling action happens, you’re not alone. The right city can give you runway exposure, agency connections, and the kind of buzz that turns a hobby into a paycheck. Below we break down the hottest places, what they’re good for, and how to make the most of each location without wasting time.
Why Location Matters for New Models
Models aren’t just about looks; they need the right network, photo opportunities, and a market that actually hires fresh faces. A city with multiple agencies, frequent fashion weeks, and a supportive community can fast‑track your portfolio. Plus, some places offer easier visa rules for aspiring talent, which can be a game‑changer if you’re moving from abroad.
Top 5 Cities to Start Modeling in 2025
1. New York, USA – The biggest fashion capital still reigns supreme. You’ll find dozens of agencies, a steady stream of commercial shoots, and the famous Fashion Week. Costs are high, but you can start with community gigs or student photographer collaborations to build a reel.
2. London, UK – Known for edgy street style and a thriving editorial scene. London offers relatively short visa processes for creative talent, and its agencies love fresh looks for both runway and commercial work.
3. Milan, Italy – The go‑to for high‑fashion runway models. If you’re aiming for couture, Milan’s Fashion Week and luxury brands give you the chance to work with top designers. Language isn’t a barrier; many agencies operate in English.
4. Paris, France – The historic heart of fashion. While competition is fierce, Paris rewards models with a distinct look. Look for short‑term contracts with agencies that specialize in runway talent.
5. Dubai, UAE – A rising star for commercial and luxury lifestyle shoots. Dubai’s fast‑growing market means agencies are always scouting for new faces, and the city’s tax‑free environment makes gigs financially attractive.
Each city has its own vibe. New York pushes commercial work, London leans toward editorial, Milan focuses on runway, Paris blends both, and Dubai offers high‑budget lifestyle shoots. Pick the one that matches your style and career goals.
Before you book a flight, research agency requirements. Most will ask for a digital portfolio, measurements, and a short intro video. Some agencies even run open‑call days, which can save you a pricey scout fee.
Visa considerations matter too. The U.S. and U.K. have specific work visas for artists; Italy and France offer seasonal permits for fashion events; Dubai provides a “Freelance Permit” that lets you work on short gigs without a full employment contract.
When you arrive, focus on networking. Attend fashion shows, volunteer at backstage events, or join local model meet‑ups. Building relationships early often lands you test shoots and, eventually, agency representation.
Remember, success isn’t just about the city—it’s about consistency. Keep your social media clean, update your portfolio weekly, and stay professional in every booking. With the right city and a solid work ethic, you’ll be on your way to a sustainable modeling career.